IMG Worlds of Adventure is one of the largest indoor theme parks in the world, located in Dubai, United Arab Emirates. Spread across 1.5 million square feet, this incredible amusement park offers thrilling rides, family-friendly attractions, and cinematic experiences based on popular characters from Marvel, Cartoon Network, and Lost Valley – Dinosaur Adventure.
Whether you’re an adventure seeker, a family on vacation, or a tourist exploring Dubai, IMG Worlds of Adventure Dubai guarantees a full day of fun and excitement under one roof — making it a must-visit attraction for anyone visiting the UAE.

What Is IMG Worlds of Adventure?
Opened in 2016, IMG Worlds of Adventure is Dubai’s first mega indoor theme park operated by the IMG Group. The park is fully air-conditioned, offering year-round comfort even during the hot summer months.
It is divided into four epic adventure zones:
- Marvel Zone – For superhero fans.
- Cartoon Network Zone – For families and kids.
- Lost Valley – Dinosaur Adventure – For prehistoric thrill seekers.
- IMG Boulevard – For food, shopping, and entertainment.
Each zone features themed rides, dining areas, retail stores, and attractions that transport visitors into a world of imagination and action.
Marvel Zone – Superhero Action Awaits
The Marvel Zone is one of the most popular areas in IMG Worlds of Adventure Dubai. Step into the Marvel Universe and meet your favorite heroes such as Iron Man, Spider-Man, The Hulk, Thor, and Captain America.
Top rides include:
- Avengers: Battle of Ultron – A 3D motion-based ride that puts you in the middle of an Avengers mission.
- Hulk Epsilon Base 3D – A 360-degree 3D experience that makes you feel the power of The Hulk.
- Spider-Man Doc Ock’s Revenge – A high-speed roller coaster filled with twists, turns, and thrills.
The Marvel Vault Store offers exclusive merchandise, action figures, and collectibles that Marvel fans can’t resist.
Cartoon Network Zone – Family Fun & Adventure
Perfect for kids and families, the Cartoon Network Zone features beloved characters from hit shows like Ben 10, The Powerpuff Girls, Adventure Time, and The Amazing World of Gumball.
Must-try attractions:
- Ben 10 Hero Time – A 5D ride filled with special effects and interactive gameplay.
- The Powerpuff Girls – Mojo Jojo’s Robot Rampage! – A spinning ride where you help save the city from chaos.
- LazyTown – A live entertainment show that promotes fitness and fun for children.
This section also includes themed cafes and souvenir shops that make it a favorite for young travelers visiting IMG Worlds of Adventure.
Lost Valley – Dinosaur Adventure
If you’re a fan of Jurassic thrills, the Lost Valley – Dinosaur Adventure Zone is a must-visit. This area is unique to IMG Worlds of Adventure Dubai and isn’t found anywhere else in the world.
Top attractions include:
- The Velociraptor – One of the fastest roller coasters in Dubai, launching you from prehistoric jungles into the desert skyline.
- Predator – A heart-pounding vertical drop ride with twists and inversions.
- Dino Carousel – A family-friendly dino ride that’s perfect for kids.
- Forbidden Territory – A dark ride adventure through a dinosaur habitat with realistic animatronics.
The realistic sound effects and lifelike dinosaurs make this zone one of the highlights of IMG Worlds of Adventure.
IMG Boulevard – Dining, Shopping & Horror
Before or after your rides, take a stroll through IMG Boulevard, a vibrant area filled with restaurants, souvenir stores, and entertainment spots.
Top attractions:
- The Haunted Hotel – One of Dubai’s most famous horror experiences. Only for the brave!
- Boulevard Gourmet Restaurants – Offering international cuisines, desserts, and coffee shops.
- IMG Emporium – Perfect for shopping exclusive gifts and themed merchandise.
This zone is designed for relaxation and exploration, providing something enjoyable for visitors of all ages.
Dining Options Inside IMG Worlds of Adventure
Food lovers will find a wide variety of options at IMG Worlds of Adventure Dubai. From fast food to fine dining, every taste is covered. Some popular spots include:
- Tony’s Skydeck (Marvel Zone) – A fine-dining steakhouse with city views.
- Chang’s Golden Dragon – Serving delicious Asian dishes.
- CN Feast – Fun, colorful restaurant themed after Cartoon Network shows.
- Popcorn Factory – A snack favorite for kids and families.
Shopping at IMG Worlds of Adventure
Shopping is a major part of the experience at IMG Worlds. You can buy limited-edition Marvel collectibles, Cartoon Network toys, and dinosaur-themed souvenirs. The retail stores are spread across all zones, making it easy to pick up memorable gifts from your trip.
Ticket Prices & Packages (as of 2025)
Prices can vary depending on the season and promotions, but here’s a general idea:
- General Admission: AED 345 (approx. USD 94)
- Children under 1.05m: Free entry
- Annual Pass: AED 725 – unlimited access for 12 months
- VIP Tickets: Include express lane access and exclusive lounge benefits
Tickets are available on the official IMG Worlds of Adventure website or authorized travel partners.
How to Reach IMG Worlds of Adventure Dubai
- By Car: Located on E311 Sheikh Mohammed Bin Zayed Road, close to Global Village. Free parking is available.
- By Taxi: Easily accessible via Dubai Taxi Service or Careem.
- By Metro: The nearest station is Dubai Mall / Burj Khalifa, followed by a short taxi ride.
Address:
E311 Sheikh Mohammed Bin Zayed Road, Dubai, UAE
Opening Hours:
Sunday–Thursday: 12 PM – 10 PM
Friday–Saturday: 12 PM – 11 PM
(Hours may vary during holidays and special events.)
Tips for Visiting IMG Worlds of Adventure
- Buy tickets online in advance to avoid queues.
- Visit early to explore all zones comfortably.
- Download the IMG mobile app for park maps and showtimes.
- Wear comfortable shoes – the park is huge!
- Plan your meals around the busiest ride times.
- Don’t miss The Haunted Hotel if you love a good scare.
- Visit on weekdays to avoid weekend crowds.
Why Visit IMG Worlds of Adventure Dubai?
IMG Worlds of Adventure is more than a theme park — it’s an immersive entertainment experience. You can explore multiple worlds in one place, enjoy high-speed roller coasters, and take photos with your favorite superheroes and cartoon characters.
Families love it for its mix of child-friendly rides and adult thrills, while tourists enjoy it as one of the top indoor attractions in Dubai. It’s also weather-proof, making it ideal to visit any time of the year.
Final Thoughts
If you’re planning your Dubai itinerary, IMG Worlds of Adventure should definitely be on your list. With world-class attractions, delicious dining, and limitless adventure, it’s one of the best places to visit in Dubai for families, couples, and thrill-seekers alike.
From Marvel heroes to dinosaurs and cartoon icons, this destination blends nostalgia and excitement, offering an unforgettable experience for all ages.
So pack your energy, grab your camera, and get ready for an action-packed day at IMG Worlds of Adventure Dubai!
